Hey there!

I'm Jess Nguyen

I’m a marketing specialist and graphic designer based in Helsinki, Finland. I’m originally from Ho Chi Minh city, Vietnam. Being underweight, one day a strong wind blew me over to Finland and I got stuck here forever. Joke aside, I came to study in 2009, graduated and started working. I am in love with Finnish nature and culture, so it became my second home before I knew it. My designs are greatly influenced by Nordic minimalism, and I love the balance between work and leisure time.
(Also, you can see that I am very curious -->)

Skills & Experiences

  • MARKETING
    - Organic & Paid socials (Meta Ads, LinkedIn Ads)
    - CRM & Automation (Salesforce, HubSpot)
    - Email Automation & Newsletters
    - Marketing Content (blog, fact sheets)
    - Heatmapping & BA (Hotjar, Fullstory)
    - SEO & SEM (Google SC & Google Trends,
    HubSpot, Ahrefs, Semrush)
    - Competitor analysis (Kompyte, Crayon)
    - Branding & Rebranding (presskit, prints)
    - Website CMS (Wordpress, Wix, Webflow)
    - UI Prototyping & Wireframing (Figma,
    Adobe XD, Fluid UI)
  • GRAPHIC DESIGN & OTHER PROFESSIONAL SKILLS
    - Graphic Designs (Adobe CC, Canva, Figma)
    - ICT-skills / ECDL Certificate
    - Microsoft Office tools
    - Design Thinking (prototype & test)
    - LaunchPad Supercoach Certificate
    - Photography & Video editing
    - Data visualization & presentation
    - Portfolio risk analysis
    - Financial analysis
    ‍
LANGUAGE SKILLS
  • Vietnamese
    Native
  • English
    Full professional proficiency
  • Finnish
    Limited working proficiency (YKI 3)
OTHER SKILLS
  • Cross-culture communication
    Project Management & Team building
    Time Management
    Negotiation
    B- Driver's license
    Hygieniapassi (Evira)
    Bonus: Singing when stressed
EDUCATION
  • Bachelor of Hospitality Management (BA / restonomi)
    (2009 - 2013)
  • JAMK University of Applied Sciences
  • Major: Design Thinking, Service Design, Food & Restaurant businesses
  • Bachelor of Business Management (BBA / tradenomi)
    (2013 - 2016)
  • JAMK - Savonia University of Applied Sciences
  • Major: Marketing, International Business Law, Exports & Imports